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When marketing works, the whole organisation works. 

Hi

My name is Simon McEvoy

I am an org designer, strategist and leadership coach with a 20 year career supporting marketing leaders and their teams. I've worked agency and client side, B2C and B2B, Scale-up to Enterprise. I've created strategy, advised CMOs, coached leaders and designed and transformed effective functions and teams. 

 

My marketing org design approach is agile, lean and lightweight. I believe in getting into action fast, using experimentation and pilots to gather real-world insight into what works and what doesn't. I believe that marketing is the engine of growth in an organisation, so when marketing works, the whole organisation works. So lets make marketing work! 

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Services

How I help you and your team

Marketing Org Design

Designing marketing organisations for sustained success. 

I help you design your marketing function and implement it to achieve your strategic goals. We go beyond the org-chart, rethinking how a modern marketing function needs to work.

Leadership Coaching

Developing marketing leaders who make an impact. 

I use a combination of traditional coaching practices, transformative conversation and shadow work to help leaders in their personal and professional growth. 

Marketing Innovation

Creating a culture of continuous improvement.

Using tools from Agile, Kaizen and lean change, I co-create an environment with you where marketers test, learn and innovate their way toward success. 

Strategy Mentoring

Building marketers strategic capability. 

I mentor and guide marketing leaders in building brands, segmentation, market research, messaging, product-market fit, campaign planning and many other facets of GTM strategy. 

Recent clients

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Amit Ash-Patel, Transformation Lead

"I am in awe of the way Simon brings a team together - the quality of coaching and mentoring he does is something I’ve only see at board-level of the Google / Amazon / HSBC calibre of organisation."

Simon McEvoy

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